💪Fitness & Wellness$3B+ market·7,000+ studios and gyms

AI Software for
Fitness & Wellness
in Australia

Grow memberships, reduce churn and automate everything between your members and your trainers.

The Australian fitness and wellness industry is intensely competitive — low-cost chains, boutique studios, online platforms and apps all compete for the same members. We build member management, booking and automated engagement systems that help independent studios and gyms grow, retain and monetise their communities.

$3B+
Australian fitness and wellness market
7,000+
gyms, studios and wellness businesses
40%
average annual member churn at Australian gyms
$680
average annual value of a retained gym member

Common Challenges

What Australian Fitness Businesses Struggle With

These aren't hypothetical problems — they're costing Australian businesses in this sector millions in lost revenue and wasted hours every year.

High Member Churn

The average Australian gym loses 30–50% of its membership each year. Most have no systematic early-warning or retention system.

Manual Class Booking & Waitlists

Phone bookings, paper registers and manual waitlist management create no-shows, overfull classes and frustrated members.

Underutilised PT & Coaching Revenue

Personal training and specialised programmes represent the highest margin revenue — but most studios leave them undersold and undermanaged.

No Member Engagement Between Visits

Members who don't feel connected to your community between sessions are invisible churn risks — and most studios don't have the tools to engage them.

Our Solutions

What We Build for Fitness Businesses

Every solution is built specifically for the Australian fitness context — local integrations, compliance requirements and operational realities baked in from day one.

01

Member Management & Booking Platform

A modern, mobile-first platform that makes it effortless for members to book, pay and manage their membership.

Online and app-based class booking with waitlist and auto-fill
Recurring direct debit and upfront membership payment management
Membership freeze, upgrade and cancellation self-service workflows
Door access control integration (Gallagher, Kisi) with membership status sync
02

Churn Prevention & Retention Engine

Identify at-risk members before they cancel and trigger the right intervention automatically.

Visit frequency monitoring with automated re-engagement at visit-drop threshold
AI churn risk scoring based on visit patterns and engagement signals
Automated win-back sequences: SMS, email and push with personalised offers
Member milestone celebrations: anniversaries, streaks and achievements
03

PT & Revenue Optimisation

Maximise revenue per square metre with smart scheduling, package management and upsell automation.

PT and coaching session booking with trainer calendar management
Session package and block booking with automated renewal reminders
Nutrition and programme tracking portal for members and trainers
Revenue dashboard: membership, PT and retail by trainer and location

Real Results

Measurable Business Outcomes

We measure success in dollars saved, hours recovered and revenue generated — not lines of code.

-28%
Member Churn Reduction

Average reduction in annual churn rate with automated early-warning and re-engagement

+34%
PT Revenue

Increase in personal training revenue with better booking visibility and upsell automation

10 hrs/wk
Admin Time

Per location saved on manual bookings, payments and membership management

Pre-built integrations for fitness businesses

StripeGoCardless AUMindbodyKisiGallagher AccessXeroMailchimpKlaviyoFacebook Ads

Our Process

From Brief to Production in Days

01

30-Minute Discovery Call

Tell us about your fitness business — the problem you're solving and the revenue opportunity. We'll map out the right solution on the call.

02

Scoping & Fixed-Price Proposal (24 hrs)

Our AI architect agents analyse your requirements and produce a detailed scope, tech stack recommendation and fixed-price proposal within 24 hours.

03

Build Your Fitness Platform (48 hrs – 2 weeks)

Specialist AI agents — Frontend, Backend, QA and DevOps — build your fitness system in parallel, around the clock. You get daily progress updates and a staging environment to review.

04

Review, Handover & Go Live

You review on staging, we make any adjustments, then deploy to Australian cloud infrastructure. Full source code, documentation and 30 days of support included.

💪

Ready to transform your
Fitness & Wellness business?

Book a free 30-minute strategy call — we'll scope your project, show you what's possible and give you a fixed-price proposal. No obligation, no lock-in.

Fixed pricing · Full source code · Data hosted in Australia · 30-day support

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